| Copyright (c) 2007 Gail Richards
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| | and distributed in some way. It is still
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| Self-publishing, although not a new
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| | a reality that self-published books
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| phenomenon, is now a legitimate
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| | rarely find their way to bookstore
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| acceptable route to a published book for
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| | shelves on a national level, and it is
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| an author. In the self-publishing
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| | equally hard to find a distributor for
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| model, the author keeps the rights to his
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| | them.
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| or her book but pays all the costs for
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| | The other drawback of self-publishing is
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| producing, printing, and marketing the
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| | that the printer will print whatever you
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| book and other ancillary products.
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| | send. If you send a book that hasn?t
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| Self-publishing is a better option than
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| | been edited or proofread or that isn?t
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| it once was because technological
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| | commercially viable (meaning there really
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| advances have made it easier for an
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| | isn?t an audience), the printer will do
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| author to write, design, and create her
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| | just as beautiful a job as if the book
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| own book. In addition, it is now more
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| | were an award-winner. In other words, no
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| cost-effective to print in smaller
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| | one will stop you from spending money on
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| quantities, meaning that the initial
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| | a book that isn?t ready for publication.
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| investment in printing and inventory is
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| | Another approach is for the author to
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| now more feasible for the average person.
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| | choose self-publishing first,
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| To self-publish, an author must have
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| | establishing the book as viable in the
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| enough capital to produce the book and
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| | market and then shopping for a
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| enough time to write, produce, market,
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| | traditional publisher. This accomplishes
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| and ship the product. In essence, he or
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| | several objectives, one of which is to
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| she starts a new business around his or
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| | allow you to have a product to sell much
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| her book.
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| | more quickly since the typical
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| One of the important choices to be made
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| | traditional publisher will take twelve to
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| by self-publishers is to select a
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| | eighteen months to get your book on the
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| printer. Today, a number of printers
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| | market after you sign the contract.
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| specialize in books, particularly in
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| | If you self-publish initially, you are
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| printing small quantities. These are
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| | likely to be more patient and find just
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| known as print-on-demand (POD)
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| | the right publisher because you won?t be
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| publishers. They are primarily printers,
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| | in a hurry to get your book out. In
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| but they may add editorial or marketing
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| | addition, a traditional publisher will
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| services.
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| | continue to allow you to sell your book
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| Most authors think of the difficulty of
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| | while they are preparing your book with
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| self-publishing as the logistics of
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| | them. You will have a product to sell
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| knowing how to get a book designed and
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| | during a little over a year?s
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| typeset and how much to spend to get a
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| | preparation. The traditionally published
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| book printed. But this is the easy
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| | book, in essence, becomes the second
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| part. What is much more difficult is
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| | edition of your book.
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| getting your book marketed appropriately
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