| For many authors the thought of getting | | | | a hard time getting their heads around the fact that |
| professionally published is little more than a dream. | | | | people are buying books and ebooks online. Many |
| That was until the advent of the internet started | | | | authors believe that customers need to "shop in real |
| threatening the very existence of publishers. As the | | | | stores" or "ebooks won't work because people need |
| internet started gaining momentum, real world | | | | to hold and see the book". |
| publishers started finding strategic ways to ensure a | | | | These statements couldn't be further from the truth. |
| peaceful co-existence with online publishers and self | | | | The fact remains that books stores such as Amazon |
| published authors. However to this day, traditional | | | | dot com have sales in the billions of dollars; proving |
| publishers are seeing only a small growth rate of 5%, | | | | that people WANT to buy books online. As well |
| while ebook sales soar at about a 30% growth rate. | | | | Stephen King had released a book exclusively in |
| The exciting news for many authors is that you now | | | | ebook format. The book became one of the most |
| don't need to subject yourself to the rejection | | | | anticipated releases as well as THE MOST successful |
| notices and snobbery of the publishing community. | | | | book (not ebook) release in human history. People |
| You can now simply publish and sell your book online | | | | flocked to web merchants to buy his book, again |
| in soft cover, hardcover or ebook format and make | | | | proving that customers buy books and ebooks online. |
| extraordinary profits (more so than you would have | | | | So why do so many authors ignore the net? Mainly |
| made from an established publisher). Countless | | | | because they are stuck in their ways. |
| authors are brining in thousands of dollars on a | | | | They have a 1997 mentality and refuse to change, |
| monthly basis promoting their works online. It's a | | | | and by doing so limit their financial success as authors. |
| reality that people are incorporating ecommerce | | | | The bottom line is, you don't need to be a Stephen |
| transactions into their daily routines and a good | | | | king, or an to sell online. Countless "unknown" authors |
| portion of those transactions involve the acquisition | | | | are making a killing online and for the first time, |
| of information and entertainment. Many authors have | | | | getting recognition as an author. |