| In this chapter we will be discussing correspondence | | | | business. The mailing list can also be used for courses |
| courses that you have created and turned into audio | | | | which are sent in the mail simply send a brochure or |
| books to increase the profits of your business. | | | | leaflet of some sort offering any other products or |
| Correspondence Courses | | | | even additional information which will help you with |
| Audio books is the ideal medium for a | | | | sales in the future (and remember you can use |
| correspondence course because they give you many | | | | affiliate products here if you don't have any products |
| multitasking opportunities such as learning a new | | | | of your own). See chapters 2-9 on affiliates and |
| language whilst stuck in traffic or learning about | | | | creating your own products. |
| business investments whilst taking the dog for a | | | | NB: if you are contacting customers from your mailing |
| walk. You see the type of activity in not important | | | | list try including a free offer something like a free |
| but the ability to be able to do both is. | | | | audio book or send them a link where they can |
| Audio correspondence courses can be sold either | | | | download free e-books, for example take a look at |
| online through a website, a blog or by using a more | | | | or Please be cautious here because there are a lot of |
| traditional method such as the post. If you choose all | | | | freebies on these sites and the last thing you want is |
| of these routes this would be a great way to add | | | | to send your customers elsewhere, so select |
| more value to your business. | | | | something that they maybe interested in and just |
| If you set up a membership site, that way any | | | | send them the link for that book only. |
| anyone who is interested can just sign up, the names | | | | Look out for part 11 where we will talk about holding |
| and the email address that you collect can then be | | | | seminars, another great income opportunity to create |
| used at a later date as part of a mailing list to which | | | | your own audio book. |
| you can then offer further products from your | | | | |